You can describe element as a simplified tag for an information in your feed. PRODUCTNAME element describes a product name, EAN element describes a unique product code, etc.
What are elements used for in Mergado?
To search in products and create queries (see more here).
With help of elements you add various information to your feed. E.g. adding GIFT element to products with a gift offered to customers.
You can also hide an information using elements (see Rules).
Example – adding a GIFT element
On Elements page in Add new element section on the right enter the element name. Choose if you want to create a variable at the same time. Click Add.
Then you need to fill the element with a value (i.e. define which gift you want to give to customers), and select a query of products that you wish to offer with a gift. For that you need to use rules. The example continues on Rules page.
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